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Pay-Per-Click Advertising
What is Pay-Per-Click Advertising?
PPC stands for Pay-Per-Click. PPC is an online advertising model in which a publisher is paid when the ad is clicked. Pay Per click program allows you to acquire a position in search engine by choosing the price you want to pay for each visitor you receive.
So far PPC is the most direct marketing strategy ever invented. In PPC you do not have to worry fixing keywords or links.
All you have to do is figure out how much you are willing to pay for the keywords and buy your position. You only then pay for people who actually click on your site.
To understand more here how pay per click marketing work...
Types of Pay-Per-Click Advertising ads:
1.Text Ads
2.Display Ads
3.Shopping Ads
What are the Major Pay-Per-Click Advertising Platforms?
1.Amazon Advertising
2.Microsoft Advertising
3.Google Ads
What are the Benefits of Pay-Per-Click Advertising?
Advantages :
Disadvantages:
Affiliate marketing
What is affiliate marketing?
Affiliate Marketing is the process by which an affiliate earns a commission for marketing another person's or company products. The affiliate search for a product they enjoy then promotes that product and earns a piece of the profit from each sale they make.
Affiliate marketing involves referring a product or service by sharing it on a blog, social media platforms and website.
The affiliate earns a commission each time make a purchase through the unique like associated with their recommendation.
How do affiliate marketers get paid?
In affiliate marketing you are paid for the performance. There are three types:
1. Pay- per -click --> It is an online advertising model in which advertisers pay each time a user clicks on one of theirs ads
2.Pay- per -lead--> It is an online advertising pricing model, where the advertisers pay for an explicit sign up from a consumer interested in the advertiser's offer. It is otherwise called online lead generation.
3.Pay- per- sale--> The advertiser pay a commission to the website owner whenever a user first of all click on an affiliate link or on a banner on which it is being promoted and then buy a product or place an order.
What are Affiliate Marketing Network?
1.Amazon Affiliate
2.Awin
3.Avangate Affiliate
4.Peerfly
5.Flexoffers
6.JVZoo
7.Flipkat
How does affiliate marketing work?
1.Seller and the Creator
The seller is a vender, merchant, product creator or retailer with the product to market. The seller may be solo entrepreneur or large enterprise. The product may be household goods, or service like makeup tutorial.
The seller does not need to involve in marketing, but they may be advertiser and profit from the revenue sharing associated with the affiliate marketing.
2.The affiliate or advertiser
The publisher is also known as affiliate or partner. The affiliate promote the product to persuade consumers that is valuable or beneficial to them and convince them to purchase the product. If the consumer does end up the buying the product, the affiliate receives a portion of the revenue made.
3.The consumer
When consumers buy the product, the seller and the affiliate share the profit. Sometimes the affiliate will choose to be upfront with the consumer by disclosing that they are receiving commission for the sales they make.
How to Add Ad sense Code in the Google Blogger.
1.Go to Google Ad sense Account.
2.Click the Ads and copy the code.
3.Go to your Blogger account.
4.Click the Theme menu.
5.Click the customize tab.
6.You can see the Edit Html menu.
7.You can see Html page of your site.
8.Click anywhere inside the page.
9.Press ctrl+f in the keyboard. Search box will open.
10.Type </head> and this tag will highlight in the Html page.
11.Paste the code above the</head> tag.
12.Wait for the Approval.
13.After getting the approval from Google ad sense.
14.Copy the code from ad unit. 15.Go to Layout in Blogger Page.
16.Click the Add a Gadget menu.
17.Choose HTML/JAVA SCRIPT.
18.Give title and paste the ad code and click to save.
19.Be patient because it will take 2 days when you add the code first time in your blog.
How to Add Image and Video in Google Blogger?
This article will help you how to add image and video in blogger post.
How to add image in blog post?
How to add video in blogger?
What is a XML Site Map?
Click here What is Xml Site Map?
How to create Site Map for Blogger?
Before going to Blogger first you have to create a Site Map
for your site. Creating Site Map is simple.
So many websites are there for free to generate Site Map. You can use any one of the website and create your Site Map. Otherwise please follow the instructions below.
I have given below the sample site map likewise you create
your own sitemap .Add your blog address in the blog name and create it.
Example:
http://yourblogname.blogspot.com/ atom xml.?redirect=false&start-index=1&max-results=500
How to add sitemap in Your Blogger?
Now you have successfully added your Site Map.
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